Convenience is king
In today's rapidly evolving world filled with innovation, life has become increasingly fast-paced. In 2020, the UK food-to-go market experienced remarkable growth, estimated at £21.7 billion, surpassing the entire dining-out market. This information stems from exclusive research conducted by MCA and HIM. The surge in demand for convenient food and beverage products necessitates preparation. As footfall continues to increase, offering a wider selection becomes crucial. Failure to do so may lead customers to spend their money elsewhere. For operators eager to capitalize on the convenience craze, True's visual merchandising and storage refrigeration solutions are the perfect choice. True specializes in manufacturing commercial refrigeration specifically tailored to meet the demands of the busiest takeaway services. These refrigeration units can be configured to fit any space, providing optimal functionality.
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Refrigeration that works as hard as you do
Perfect for retail
Making the sale enticing
The retail food and drink market can be quite challenging for products trying to capture customers' attention. Fortunately, there’s an alternative to standard refrigeration units - customised refrigeration solutions. True can build tailored products to meet the needs of various retail businesses, enabling them to create a personalized refrigeration setup that can boost sales.
From bespoke to bold and functional we integrate LED lighting, color powder coatingas well as bronzed handles and hinges to add touches of uniqueness to the refrigeration units.
Refill Bottles
Environment consciousness is on the rise, and businesses are feeling the need to work on their own eco-initiatives. A popular emerging trend is providing bottle refill services at discounted rates, targeting customers looking to quench their thirst with minimal waste. Our TDR unit is the ideal solution. Equipped to dispense a wide range of chilled liquid products, including juices and specialty drinks such as cold brew coffee, serves as a distinct USP (Unique Selling Proposition) for retail businesses.
What our customers say
“Being able to work with the same supplier for franchised restaurants really aids operations and True is perfectly capable of handling our demands. It’s incredibly important to have a good partnership with your equipment provider, and that applies to all the equipment we use. Purchasing from True is easy and we can count on them indefinitely. True has a great support system in place, quickly responding and effectively managing any queries, questions or needs we have. They are number one preferred refrigeration supplier, capable of covering all necessary support.”
Paul Tönis
Commercial Buyer, La Place
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Whether you’re looking for practical refrigeration advice or need product support, we’re always here to help.